Customer Avatar – Attract Your Target Market and Sell More
Do you know who you're exactly selling to?
If you answered something like: women, small business owners, teenangers or mothers...
...then you're probably not selling to anybody
Truly understanding your target market is one of the most important things when it comes to starting to market and sell products online.
Only by having a clear idea in your mind of who you would like to reach, sell to or help you can tailor and target your messages and have the strong impact on your target audience.
This is the secret to success in the online world.
So how do you get information about your customer and have a deep understanding of what they desire and what they fear the most ?
By creating a customer avatar.
The customer avatar means is identifying your best customer – the person most likely to buy from you time and again and respond to your marketing with the greatest enthusiasm.
Introducing...
The Customer Avatar course is a step-by-step process to create your ideal customer avatar so you have laser focus when building your product and doing your marketing. When you have laser focus you can sell more of your products and services without spending more money on your marketing because you’re speaking to exactly who you’re selling to.
In this course we'll cover...
- Why customer “avatars” are the secret key to your marketing success and how to create one.
- What the critical pieces of information you need to have on your target market to create a customer avatar.
- How to go about collecting information about your customer avatar.
- The psychology behind turning your product from "nice to have" to a solution your market has the "burning desire" to pay for
This course is perfect for you if...
- You’re looking to maximize your marketing to so you’re spending less dollars on advertising and geting more traffic, more leads and more sales.
- You’re looking to get people to listen to what you have to say and take action on your content.
- You’re looking to get ahead of your competitors by cutting through the marketing noise and speaking directly to your customers.
What are the requirements?
- You have a clear idea in your mind of who you would like to reach, sell to or help you can tailor and target your messages and have the strong impact on your target audience.
- Students at the end of the course will need to get some survey tools to get customer data.
- Students will need to have a case of people they can interview to get more information.
Remember, any part of the marketing and sales process that “touches” the customer (which is pretty much EVERYTHING) will improve when you get clear on your customer avatar.
If you’re ready to learn more and sign up for Customer Avatar course, go ahead and hit that “Take this Course” button!
See you in the course.
About the Instructor
Basim Salim is a digital marketing and social media expert who has been connecting people and products through online marketing for more than a half-a-decade.
As a Digital Marketing expert, he draws his experience in online marketing, event marketing and analytics to help experts to promote their work, share their expertise, seize business opportunities, and interact with consumers.
His innovative and unparalleled ability to harness the power of social networks to increase the bottom line has made him a sought after marketing expert.
Course content
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