
How to come up with killer business ideas
What do Facebook, Twitter, Pinterest, and Instagram have in common?
What do Facebook, Twitter, Pinterest, & Instagram have in common - besides being ultra successful businesses?
You probably won’t guess it.
Every single company started with an idea that was TERRIBLE.
Yes, that’s right. Mark Zuckerberg, Jack Dorsey, Andrew Mason, Kevin Systrom all started their businesses not with immediate success, but with immediate failure, ridicule, and frustration.
That’s not the story you heard, right?
You probably heard that they all channeled their unlimited brilliance into crafting the perfect idea. An idea so great, so perfect that it was just a matter of time before their idea took the world by storm.
That’s what most people think. And most people are 100% wrong.
- Facebook started as a way to compare attractiveness between classmates.
- Pinterest started as an app that let you get notified when your favorite designer goods went on sale.
- Groupon started as a website for raising funds for charity.
- Instagram started as Burbn, the 400th app to let you “check in” at your favorite businesses.
And yes, Twitter started as a website to list and find podcasts.
None of these ideas were brilliant. They weren’t clever.
They certainly weren’t insightful. And they certainly weren't "ahead of their time"
But they WERE created by people who supposedly are.
Business ideas are not an art. They're not things that are limited only to those with experience & creative insight.
Anyone can come up with, develop, and improve business ideas. Business ideas that can be life changing - and I guarantee a whole lot better than the first idea of most major companies.
Stop being intimidated by the process of coming up with business ideas. Learn it, master it, and conquer it.
Learn the science behind creating great business ideas.
Why you should enroll:
- Over 1,000 students have signed up within the first 12 hours of the course going live!
- Course includes over 6 hours of high quality content, including activities, worksheets, quizzes, exclusive discounts, and access to an exclusive class only web idea generating web application
- You'll learn skills that are invaluable in any situation, like being able to assess an ideas marketability, how to spot market inefficiencies, and how to successfully employ brand new, disruptive business models
- You'll have direct access to the instructor, who has vet over 1,000 ideas as a venture capitalists, and hundreds more as a founder and director of a digital agency
About the instructor:
Top rated Udemy Instructor with over 600+ 5 star reviews.
Teaches 9 different courses on Entrepreneurship, with over 20,000 students enrolled.
All courses by the instructor have are rated an average of 4.97 out of 5 stars.
+ Worked as a VC and was in charge of deal flow in Silicon Valley. Oversaw investments in large companies like Facebook, LinkedIn, & Tesla.
+ Startup founder for 5 years, raised 3 rounds of capital worth several millions of dollars.
+ Currently Director of a Digital Agency that specializes in taking ideas from raw concept all the way to launch.
What am I going to get from this course?
- Generate business ideas that are insightful and actionable
- Understand business dynamics as they relate to idea generation
- Analyze 4 different sections of the business value chain for potential opportunities
- Understand the 5 different types of core innovation and how to apply them
- How to objectively assess their skills, passions, hobbies, & interests
- Understand the difference between business types and which one to aim for
- Use common techniques like problem identification to come up with ideas
- Use advanced techniques like disintermediation, local modifiers, market enablers to craft ideas
- Understand how to apply new, disruptive business models like Saas, Sharing economy, & PWYW
- Create business ideas that are not only specific but are complete
- Quickly evaluate and re-prioritize ideas based off 5 dimensions
- Understand the value of their ideas and what to focus on first
- Bring context into their environment and not get discouraged
Who should take this course?
- Anyone interested in becoming an Entrepreneur
- Anyone who wants to become better at creating business ideas
- Veteran entrepreneurs who want to master the skill of idea generation
What is the requirement?
- Familiarity with basic business concepts is useful, but not necessary
About the Instructor

Hi, I'm Evan Kimbrell. Thanks for checking out my course.
Currently, I'm the Founder, Director of Sprintkick, a referral based full service digital agency based out of San Francisco. Over the last 4 years, I've overseen the development and launch of over 100 web and mobile apps. Clients range from 1-2 man team startups bootstrapping their initial idea, to multibillion dollar Fortune 100s like Wal-Mart, Dick's Sporting Goods, & GNC.
Previous to Sprintkick, I worked as a VC for a brand new firm called Juvo Capital, based out of L.A. I spearheaded the firms expansion into Silicon Valley deal flow and into Consumer Web tech category.
Previous to working for Juvo, in the long long ago, I was a co-founder for a educational software startup called ScholarPRO that raised a ton of money and then spectacularly blew up (in the bad way). Before it exploded like the Death Star, I went through 5 tech incubators (yes 5) with Tech Stars, Excelerate Labs, MassChallenge, Babson Venture Program, and Sparkseed.
I'm an avid AirBNB host for the Fishermans Wharf district of San Francisco. My space has the #1 search ranking for my area, has hosted over 200+ people, and is currently booking out 18 months in advance :) Over the last year I've helped multiple other hosts get their properties listed and maximize their price per night. Results range from an extra +50% in price for established hosts, and +400% for brand new hosts.
Hope you enjoy my courses!
Course content
Section 1:Introduction | ||||
1 | Course Overview | Preview | 4:33 | |
2 | How to get the most out of the course | 2:01 | ||
3 | First thing to do | 1:25 | ||
4 | How to use the web app - the idea generator | 4:19 | ||
5 | Your most important tool - the scratchpad | 2:08 | ||
6 | ACTIVITY : Idea lister builder | 3:35 | ||
7 | Worksheet : Idea Lister Builder | 1:00 | ||
Section 2:Laying the groundwork | ||||
8 | Intro to Section 2 | 2:55 | ||
9 | The idea equation | Preview | 10:12 | |
10 | Areas to isolate & target | 10:11 | ||
11 | 5 types of innvation | 15:14 | ||
12 | Recap of Idea dynamics | 8:04 | ||
Section 3:Making It fit | ||||
13 | Intro to Section 3 | 1:48 | ||
14 | The Fit Quadrant : Hobbies & Passions | 9:28 | ||
15 | ACTIVITY : Hobbies, Passions, Skills & Experiences IG | 2:30 | ||
16 | WORKSHEET : Hobbies, Passions, Skills, & Experience | 1:00 | ||
17 | ACTIVITY : List out your goals | 5:47 | ||
18 | WORKSHEET : Fill out your goals | 1:00 | ||
19 | How good does my idea have to be? | 9:59 | ||
20 | The Eureka myth | 9:48 | ||
Section 4:Ways of coming up with ideas | ||||
21 | Problem based business ideas | 14:56 | ||
22 | Wouldn't it be great if | 6:52 | ||
23 | Imagine the future | 6:41 | ||
24 | Reverse imagination | 5:28 | ||
25 | The fit generator - Matching Skills & Hobbies | 6:41 | ||
26 | Cater to power users | 11:10 | ||
27 | Reposition : Good/Fast/Cheap | 8:54 | ||
28 | Spotting market inefficiencies | 10:39 | ||
29 | Adding technology to an offline industry | 7:26 | ||
30 | Disintermediation | 7:06 | ||
31 | Vertical Integration | 5:42 | ||
32 | One step solutions | 5:20 | ||
33 | Make it eco friendly | 5:32 | ||
Section 5:Business models | ||||
34 | Saas : Software as a Service | 12:56 | ||
35 | Subscriptions & Memberships | 7:40 | ||
36 | PWYW - Pay what you want | 6:29 | ||
37 | The sharing economy | 7:52 | ||
38 | Marketplaces | 8:00 | ||
39 | On Demand | 4:08 | ||
40 | Curated boxes | 4:45 | ||
41 | DTC : Direct to consumer | 5:44 | ||
42 | Crowdsourced catalogs & inventory | 3:17 | ||
Section 6:Evaluate & test | ||||
43 | Intro to section 6 | 1:45 | ||
44 | Matching fit | 12:17 | ||
45 | Sustainability | 10:18 | ||
46 | Path to validation | 8:38 | ||
47 | Unfair Advantages | 6:50 | ||
Section 7:Idea advice & commentary | ||||
48 | The value of ideas | 8:53 | ||
49 | Red oceans and blue oceans | 8:16 | ||
50 | Idea frameworks and unreasonable people | 4:17 | ||
51 | West coast east coast | 5:36 | ||
52 | Avoid threshold problems | 4:52 |